A job board should be built on a platform that offers features like intelligent job search, resume parsing, finding the best-match candidate, hiring workflow, and collaboration tools.
Before we talk about why you should use CMS to build your job board, I want to focus a bit on what functions a job board should have.
Dashboard to manage postings, applications, analytics, and profile settings
The intelligent keyword search system scans each candidate's profile to provide employers with the best possible candidates.
An option to invite their teammates to view and post jobs across multiple channels
With the categorization of applications by hiring status. This allows for collecting all necessary information, contacting applicants, and inserting notes for each application.
Daily, weekly or monthly reports with updated job seeker profiles matching their search criteria.
Obviously, your company needs a job board platform, but maybe you are still wondering why it needs a CMS platform for job advertisements?
Here is the sincere answer: CMS is an effective solution for managing multiple sourcing channels or processes and bringing them under one roof.
Why build a job board with a CMS
Because CMS was made for creating, managing, and optimizing your customers' digital experience. More specifically, a CMS is a software application that allows users to collaborate in the creation, editing, and production of digital content: web pages, blog posts, job boards, etc.
Even more specifically, if you build your job board in CMS, you get one centralized place where every single team member can do their part of the job:
Publish open positions - You can do it manually or schedule publication for a specific date depending on your needs.
Update open positions - The content writer forgot to put some key information about the job position, or are there new job responsibilities for a specific position? CMS allows changes even if the job post is already online.
Change job position status -You can easily change job position status from open to close or control position status by changing the due date.
Close the job position - The HR manager can follow every job post status and end the application process when needed.
Publish for desktop, mobile, and beyond - More than half of your audience will access your content via mobile device, but that isn't the only thing your platform should be prepared for. What is the role of a CMS in helping a website load faster on the phone? The ability to compress and resize images. Consequently, a computer displays large images while a phone displays small images.
Receive applications - CMS can be your platform for publishing content, but at the same time, it can be a platform where you can receive applications.
Track applicants & analytics - CMS can serve you as a database where you can save all applicant information and CVs or track the number of applicants over time. Also, all those statistics and analytics can help you to develop custom reporting charts inside the CMS.
Search engine optimization - Using keywords and meta descriptions, CMS makes your website page more likely to be found by people searching the internet: in this case, your job offer pages.
Version control - Almost everyone in a team is working in a CMS, so there's a chance that your content could be added, modified, or removed by mistake. CMSs let you restore previous versions of content or websites in these circumstances. As a result of version control, you can also create temporary content that you can remove without rebuilding your original site.
Permission - Multiple users can access a CMS simultaneously, delegating tasks to the most qualified users. A writer can have permission as an editor, a publisher, or an administrator. In a CMS, each role has different permissions for working with content. It is common for writers only to be able to create content, while administrators can edit and remove content, assign tasks, and view analytics.
What are the must-have features for your job board CMS?
Candidates and recruiters connect like buyers and sellers trading goods and services. If you are about to create a job board, you must ensure that you have certain features that can attract more job applicants—a job posting website must-have features for both employers and job seekers.
To help job hunters reach their goals, your job board should include these 10 essential features:
#1 Job board CMS feature: Publishing open positions
Your CMS should support or even drive the process of creating and publishing content. Editors must be able to create customized publishing workflows, schedule content, and mark it as "closed/filled" so they have complete control over the process.
#2 Job board CMS feature: Updating open positions
The best CMS platform should enable your or your whole team to manage and update content in real-time - without needing to wait for a developer. Yup, that is a huge relief since every content-related issue can be solved, even if you don’t have coding skills.
#3 Job board CMS feature: Receiving applications
If you find a CMS with this feature, you should be aware that you found an exceptional content management system. With this feature, you can make a system or workflow where all important parts and information are in one place. With this approach, you get the following:
Reduced hiring process (the same platform is used for publishing content and for collecting data)
Reduced costs (it is way more cost-effective to have one platform for the whole process)
Higher productivity (every person included in the process can do and check their job more efficiently)
#4 Job board CMS feature: Marking job positions as closed
If your CMS lets you publish job positions without any developer’s help, it would be necessary to lets you do the same when you need to close job positions.
Being able to do the whole process independently and not waiting for a developer to change content or page status is quite an important feature.
#5 Job board CMS feature: Tracking applicants & analytics
It is always a delight to know where your applicants are coming from.
Analyzing your site’s data and applicants can give you the ultimate strategy for job posting campaigns. Tracking engagement and monitoring your content performance helps you gain critical insight into your target audience.
Metrics can help you find out where your job applicants are applying from. They can tell you which websites people of certain professions stumble across your job offer post.
Would a web designer see your business offer on Twitter or LinkedIn? Will a content writer respond to your job ad sooner via social networks or by direct search on Google?
To have all those answers and be able to plan your job offers (and their publishing), your CMS must provide default analytics or incorporate popular analytics tools, such as Google Analytics.
#6 Job board CMS feature: Track job post authors
Through roles and permission feature, you can improve workflow in your team. The hiring manager has an insight into who is the author of the business offer, who activated it, and finally, who should close it.
This feature enables better monitoring of the entire process and a quick and adequate reaction if a mistake is made or some part is missing.
#7 Job board CMS feature: Set job post due date
Following a process for creating and publishing job posts is necessary, and your CMS should support or even guide it. To have complete control, editors must have access to custom publishing workflows, scheduling, and expired content. Regarding scheduling, handling due dates is another must-have feature when it comes to job postings. With this feature, you can:
Change job post status
Determinate job post duration
Reactivate job post
#8 Job board CMS feature: Integrate with other 3rd party tools
It is evident that CMS is one of the most effective platforms for managing content, but it is also excellent for communication between different platforms and software.
One of the powerful features of CMS is the possibility of integrating 3rd party tools.
With this possibility, the CMS can help link the site with other tools. For example, CMS can enable the application process for a specific job position in HRMS. Also, integration with 3d parties can automatically publish the same job post on different platforms at the same time.
#9 Job board CMS feature: Make custom automation
One of the main features of the CMS system is customization. So in the case of building job boards with CMS, you can create a board that is customized and meets your needs.
For example, do you want to be notified in a Slack channel whenever someone applies for a specific position? Or do you want the CMS to inform the author of the post that registration on the site has been completed or that it is time to deactivate the job position?
None of that is a problem for CMS. It's up to you to design what kind of things and notifications you need, and it's up to the CMS to deliver a high-level customization experience.
#10 Job board CMS feature: Let applicants upload files
The CMS must allow files to be uploaded to job boards. Why?
Well, because different job positions demand different hiring processes too.
So when you are building your job board, keep in mind that applicants must be ensured that they can upload CVs, portfolios, PDF formats, images, and sometimes even video format files.
What you learned today:
Job boards need to respond and adapt to today's technological standards
With the right CMS, you get one centralized place where every single team member can do their part of the job
CMS improves workflow
CMS makes your job board more visible to Google (and applicants)
CMS is a powerful platform for publishing, editing, and creating job posts
CMS makes the hiring process more straightforward
Choosing a suitable CMS depends on your business goals, vision, and mission. These ten key features are fundamental to ensuring that any website performs well. Many CMS features are available, but with the combination of relevant features, you can create quality job posts that can increase applicants' engagement and make the hiring process look like a piece of cake.
BCMS features show that BCMS is the best CMS for developers and website managers. At the same time, it is a great web builder that fulfills all job post requirements. By implementing BCMS in your job board building, the only thing left to do is to watch through applicants’ CVs thoroughly so that the most qualified person joins your winning team.